Commercial & Branded Content
Commercial & Branded Content
G70 Design
G70 Design
G70 Design
A collection of architectural showcase films highlighting commercial developments through cinematic videography, aerial cinematography, and visual storytelling. View more work on social media, found in contact tab.
A collection of architectural showcase films highlighting commercial developments through cinematic videography, aerial cinematography, and visual storytelling. View more work on social media, found in contact tab.
A collection of architectural showcase films highlighting commercial developments through cinematic videography, aerial cinematography, and visual storytelling. View more work on social media, found in contact tab.
Overview
Working with G70 Architects, I produced promotional videos showcasing a variety of commercial architecture projects across Hawaiʻi, including educational facilities, public spaces, construction progress, and completed developments. Unlike many client projects, I was given complete creative freedom. Outside of the project location and schedule, I determined the camera work, shot selection, aerial coverage, editing style, and overall visual direction. This trust allowed me to develop a cinematic approach while maintaining G70's established branding and visual identity. Each project strengthened my ability to translate architectural design into compelling visual stories while balancing technical accuracy with cinematic presentation.
My Role
Videographer • Drone Pilot • Camera Operator • Video Editor • Colorist • Photographer (Aerial stills)
Tools Used
DJI Air 3 • Adobe Premiere Pro • Adobe After Effects • Adobe Photoshop • Lightroom
Process / Workflow
Process / Workflow
Process / Workflow
Before each shoot, I reviewed G70's existing website and promotional material to understand the visual style they had already established. My goal was to create new content that felt consistent with their brand while still bringing my own cinematic approach. Working alongside a photographer, I captured both aerial and ground-level footage, documenting architecture, construction details, and the surrounding environment. Since creative direction was intentionally open-ended, I focused on creating smooth camera movements, balanced compositions, and vibrant color grading that highlighted each building's design. Following production, I edited individual promotional films and supporting media for use across G70's website and marketing platforms.
Before each shoot, I reviewed G70's existing website and promotional material to understand the visual style they had already established. My goal was to create new content that felt consistent with their brand while still bringing my own cinematic approach. Working alongside a photographer, I captured both aerial and ground-level footage, documenting architecture, construction details, and the surrounding environment. Since creative direction was intentionally open-ended, I focused on creating smooth camera movements, balanced compositions, and vibrant color grading that highlighted each building's design. Following production, I edited individual promotional films and supporting media for use across G70's website and marketing platforms.